On the occasion of its 50th Anniversary, the Museum of Contemporary Art Cleveland (moCa) is launching OPEN HOUSE, a set of initiatives that embodies the values of diversity, inclusion, and accessibility—core elements to the Museum’s philosophy and practice—and makes the Museum more welcoming and collaborative for all audiences. . . .
OPEN HOUSE initiatives include free admission for all, the creation of a diversity curatorial fellowship, an engagement guide apprenticeship program, enhanced onsite programming for families and teens, and the addition of an education specialist.
The Carl & Marilynn Thoma Art Foundation . . . will support a moCa-wide shift to a frontline engagement team trained to support visitor experiences throughout the museum and a new Education Fellowship position dedicated to on-site engagement strategies.
- . . . A multi-year gift from the Cleveland Foundation allows moCa Cleveland to offer innovative, inclusive experiences that are accessible to everyone in our community.
Beginning on March 16, 2019, moCa Cleveland will offer free admission for all. moCa is able to make a lasting commitment to lower this economic barrier to entry through generous gifts from The Kelvin & Eleanor Smith Foundation, The Connor Foundation, and The Char and Chuck Fowler Family Foundation. . . .
A gift from the George Gund Foundation will support the creation of a diversity-focused Curatorial Fellowship that enables moCa to broaden its curatorial team to mirror the diversity of the Cleveland community. . . .
A gift from PNC will enhance Saturday programming geared toward intergenerational families that creates connections, supports learning, and sustains engagement. Family Fun on Saturdays provided by PNC will include guided tours, hands-on workshops, and pop up activities for audiences of all ages on what is historically the museum’s highest-attended day.
“Removing the economic barrier to visitation is just one phase of our OPEN HOUSE initiative. Inclusion is a central focus, and to effectively serve all audiences we will integrate welcoming, collaborative practices into every aspect of our business. Comprehensive in scope, our OPEN HOUSE initiatives assert the museum as a safe gathering place, a public forum, and a contemplative haven to process our multi-cultural world,” explains Jill Snyder, moCa’s Kohl Executive Director. . . .
I immediately made plans to attend the Museum of Contemporary Art Cleveland - moCa Cleveland (@moCaCleveland) Open House on March 16th!
It is great that we now have another art museum in Cleveland that opens its doors for all to enjoy without charging an admission fee!
Read about the ways that moCa Cleveland is reaching out to more people in our Cleveland community in the full press release, OPEN HOUSE Includes Free Admission for All, Beginning March 16, and watch for more details by following @moCaCleveland on Twitter.
Thanks @steven_litt for the details about @moCaCleveland in @UptownCle going FREE: https://t.co/FZGMgudWmu— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 3, 2019
I just heard about this announcement this morning, and I was wondering about the details.
Great news to get more people to visit @moCaCleveland.
.@moCaCleveland Cleveland goes free, launches 50th anniversary 'Open House' programs https://t.co/BZVK4wAZ73 @PDNewsGuild @ThePlainDealer @ArtsCLE @CuyArtsC @inthecircle @UptownCle pic.twitter.com/uqEzeKzpC2— Steven Litt (@steven_litt) March 3, 2019
We were thrilled to have our exciting news shared in our hometown newspaper. Thank you Steve. https://t.co/eBy6NZfPsK— moCa Cleveland (@moCaCleveland) March 3, 2019
Thanks for sharing the news - we welcome everyone in March 15 for our free opening night party at 7pm and March 16 at 11amfor OPEN HOUSE!!! https://t.co/35htLDvbiR— moCa Cleveland (@moCaCleveland) March 4, 2019
Happy 50th Anniversary @moCaCleveland! We're excited the community will be able to visit the museum for FREE beginning March 16, as part of MOCA's "Open House" 50th anniversary initiatives: https://t.co/fEQxBu2y7t.— Cleveland Foundation (@CleveFoundation) March 4, 2019
Thank you for making OPEN HOUSE possible! https://t.co/Jv0HfH6FxH— moCa Cleveland (@moCaCleveland) March 5, 2019
Happy #InternationalWomensDay! moCa Cleveland was founded by three intrepid women—Marjorie Talalay, Nina Sundell, and Agnes Gund. Today we celebrate their legacy and give thanks for their role in making moCa a leading force in #Cleveland's cultural scene. pic.twitter.com/xJqApCLOzL— moCa Cleveland (@moCaCleveland) March 8, 2019
I’m thrilled to be a volunteer mender for Lee Mingwei’s artwork “The Mending Project.” His @moCaCleveland show opens Friday 3/15 with a lecture at 7pm. Moving, powerful, healing work! moCa is now FREE! This show is a must see. #community #connection #story #art #cleveland pic.twitter.com/95UXrLmLb9— Caryl Church (@MsCarylChurch) March 15, 2019
Artist #LeeMingwei met with volunteers for his artwork The Mending Project. These volunteer menders will embellish and repair your worn clothing while you share a story, reflection, or memory that you have with the item they are mending. Don't miss tomorrow's free opening at 7PM! pic.twitter.com/ZBxiym5D27— moCa Cleveland (@moCaCleveland) March 14, 2019
It's a busy time for @moCaCleveland, which opens 3 new exhibits as it institutes big changes (including free admission) as part of its 50th anniversary. And lot more fun things to do in #Cleveland from @CleveOrchestra, @CityMusic, @BeckCenter and more. https://t.co/aZwcROjmx1— Scott Suttell (@ssuttell) March 13, 2019
TONIGHT! Celebrate with @moCaCleveland at their Opening Night Celebration to kick off their FREE admission beginning Saturday, 3/16! From 7-8, join in for an Artist Talk with Lee Mingwei, followed by open galleries with a DJ & party from 8-10. https://t.co/QU3JKE0jz3— University Circle (@inthecircle) March 15, 2019
Thanks for passing the word along! We’re celebrating our 50th Anniversary in style! https://t.co/M60OuG3n8o— moCa Cleveland (@moCaCleveland) March 15, 2019
It's gonna be a BIG weekend! Join us tonight for the opening of our 50th Anniversary exhibitions at 7PM. Tomorrow we celebrate our 1st day as a FREE museum & the beginning of Family Fun on Saturdays provided by @PNCBank! Here's a preview from @ClevelandMag https://t.co/RrI0g7VP1H— moCa Cleveland (@moCaCleveland) March 15, 2019
Enjoyed hearing artist Lee Mingwei discuss his The Mending Project @mocacleveland. It's good to be reminded of the importance of care through social exchange.— LaTanya S. Autry (@artstuffmatters) March 15, 2019
The show "You Are Not A Stranger" opens today.#leemingwei #themendingproject #socialpracticeart #contemporaryart pic.twitter.com/ylmQfsBUBT
Artist #LeeMingwei in conversation with moCa Executive Director Jill Snyder. Tonight we celebrate he opening of our 50th Anniversary exhibitions, including Lee Mingwei: You Are Not a Stranger. pic.twitter.com/nQ69XVW8ke— moCa Cleveland (@moCaCleveland) March 15, 2019
If you are in Cleveland today, join me at @moCaCleveland for its Open House celebration, beginning its life as a FREE museum! I'll be giving a talk about #AleksandraDomanovic's solo show at 2:30!! https://t.co/ZSiewvY1A7— Julia Christensen (@juliacjuliac) March 16, 2019
My Visit on moCa's First Free Day
I go to moCa Cleveland often on their first free Saturday of the month and for other events, but when I attended on Saturday, March 16, 2019, it was different. The celebration that day was for the new exhibitions that had just opened, as well recognizing moCa Cleveland's groundbreaking acomplishment of opening its doors at no charge, and putting in place their plans to reach a more diverse public.
In @UptownCle for @moCaCleveland’s first free day!— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
Celebrating with tours, music, hands-on making activities, artist talks, Art Squad games, prizes
Music by DJ Nu era.
12PM - 3PM Stitch Your Story Collage-making
2:30 Artists on Art talk
11:30 & 3 Guided Tours pic.twitter.com/dPMRR4vGzI
Curated by Megan Lykins Reich
March 15, 2019 — August 11, 2019
The Museum of Contemporary Art (moCa) Cleveland was founded in 1968 by three intrepid women—Marjorie Talalay, Nina Sundell, and Agnes Gund—and was originally called The New Gallery, which was then Cleveland’s first art gallery dedicated to global contemporary art. Over the last 50 years moCa has built upon the significant legacy left by the founders to become a leading force in Northeast Ohio’s cultural scene, recognized nationally and internationally for its presentation of contemporary art, and championing vanguard artists whose work represents the progressive ideas of our time.
This presentation, Sunrise is the heart of the Museum’s 50th anniversary programming. Sunrise is a legacy exhibition designed to honor moCa’s founders in a highly personal way. For the exhibition, their daughters—Catherine Gund, Margaret Sundell, and Kathy, Nina, and Lauren Talalay—have selected contemporary artworks that represent their mothers both personally and professionally, while speaking also to their vision, passion, and life-long interests.
I really liked how the first exhibiton I toured featured a tribute to the moCa Cleveland founders. I also liked that just before you entered the room, the museum listed all of the artists whose work has been presented at moCa Cleveland since December 7, 1968.
“Sunrise” A tribute to @moCaCleveland founders in #Cleveland. https://t.co/owaASpKEpd— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
Congratulations @moCaCleveland for 50 year legacy in Northeast #Ohio’s cultural scene, and recognized nationally and internationally for contemporary art, and championing vanguard artists. pic.twitter.com/pANT3mMslH
Lee Mingwei: You Are Not a Stranger
Jill Snyder, Executive Director Mueller Family Gallery
March 15, 2019 — August 11, 2019
As the centerpiece of moCa’s 50th anniversary celebration suite of exhibitions, we present a group of seminal works by famed Taiwanese artist Lee Mingwei. You Are Not a Stranger ... offers a series of unique and powerful interactive experiences with art. ... Each is designed to enchant and inspire audiences, and cultivate giving, reciprocity, and connection among strangers.
The Moving Garden (2009) ... Visitors are invited to take a flower, which they must give to a stranger upon leaving the Museum.
The Mending Project (2009), the third interactive and participatory installation in this presentation aims to create meaningful, tangible connections between strangers. ... The Mending Project encourages strangers to share in the gift of conversation.
It was fitting that the interactive exhibition Lee Mingwei: You Are Not a Stranger was a big part of the day, since it strongly supported moCa Cleveland's theme of being more open and engaging. The activities encouraged interaction between visitors. I was given a flower by a young child (with the encouragement of his mother), with whom I then had a conversation, and learned his favorite color was the same as mine.
#LeeMingwei “You Are Not a Stranger”— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
The Moving Garden
The Mending Project
100 Days of Lily
I talked to @moCaCleveland development manager, & she shared with me how the pieces in this room encourages interaction.
See more here: https://t.co/tBfQOSKcO9 pic.twitter.com/AvQzd80wNq
Thanks for coming!— moCa Cleveland (@moCaCleveland) March 16, 2019
Thanks for being here!— moCa Cleveland (@moCaCleveland) March 16, 2019
I really liked that moCa Cleveland set aside space to explain the meaning behind their new logo, and invited visitors to add to the display what the big "C" meant to them.
Thanks @moCaCleveland.— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
I’m having a good time seeing the #art and talking to your staff & volunteers.
I like the BIG “C” display for the new @moCaCleveland logo. Well done.
BIG “C” in logo stands for commitment to #ContemporaryArt and #Cleveland. https://t.co/OYwDYw1dSM pic.twitter.com/5GWW3jWJZ5
#AleksandraDomanovic: Untitled (In My Feelings)https://t.co/uCqzsPrGHw— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
New film for this exhibition explores the genetic-engineering of cattle for various desirable traits through an experimental fictional lens that explores art historical references & scientific touchpoints. pic.twitter.com/tSBMOzOknz
Celebrate 50 Years of MOCA With Free Admission!— Graduate Studies (@cwrusgs) March 16, 2019
Take a stroll over to the Museum of Contemporary Art Cleveland in Uptown. Starting this weekend @moCaCleveland will abolish admission fees and initiate an "open house" for a series of new exhibitions!https://t.co/TuxX43aUDR
Artists on Art: Julia Christensen on Aleksandra Domanović TODAY! https://t.co/j7I1iZwlUc— Julia Christensen (@juliacjuliac) March 16, 2019
Julia Christensen's (@juliacjuliac) Artists on Art talk added great value to the Aleksandra Domanović: Untitled (In My Feelings) exhibition by explaining what parts of the figures represented, and some of the more subtle symbolism in the film. I highly recommend you talk to a member of the museum while visiting to learn the meanings behind this exhibition. (Julia Christensen is an Associate Professor of Integrated Media in the Studio Art Department at Oberlin College.)
I enjoyed @juliacjuliac‘s “#Artists on #Art” talk about “#AleksandraDomanovic: Untitled (In My Feelings).”— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
Thx @juliacjuliac for sharing your knowledge about Aleksandra Domanović. https://t.co/uCqzsPrGHw
See future @moCaCleveland artists talks here: https://t.co/16XJ2BanFP pic.twitter.com/gN5TzwGR4s
From inside @moCaCleveland, I saw “Tony Tasset: Judy’s Hand Pavilion” at @CWRU’s Toby’s Plaza, which reminds me of the good Times at @FrontTriennial’s #FRONTart2018: https://t.co/ZcPIUhxGB2 https://t.co/XJ81LfXroI— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
I look forward to #FRONTart2021 https://t.co/QWMi22MJjq pic.twitter.com/HxIJH4ola6
While I was at @moCaCleveland a little kid (with the encouragement of his mother) gave me a flower as part of his participation in #LeeMingwei’s “The Moving Garden”— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
Come to @moCaCleveland to get a flower, which you must give to a stranger: https://t.co/tBfQOSKcO9 pic.twitter.com/zMNSD25mQa
After moCa Visit
Learn more about OPEN HOUSE and moCa Cleveland in these tweets which I shared after my visit:
Thanks for being there!— Julia Christensen (@juliacjuliac) March 16, 2019
I enjoyed the special activities for the 1st FREE day at @moCaCleveland.— Stuart O. Smith, Jr. - sosAssociates.com (@sos_jr) March 16, 2019
We now have another great FREE #art #museum in #Cleveland!https://t.co/OYwDYw1dSM
Congrats @moCaCleveland for 50 years!
I always have a good time at @moCaCleveland in @UptownCle: https://t.co/q0CuD44g2C pic.twitter.com/dnfeXXj9tq
Thanks for coming!— moCa Cleveland (@moCaCleveland) March 16, 2019
A few more photos from the opening. pic.twitter.com/B6qz4u9cpw— Emanuel Wallace (@MannyWallace) March 17, 2019
I am so glad that everyone no matter of their soci-economic status will be able to enjoy the arts at @moCaCleveland . Exposure and accessibility is the gift that keeps on giving !!— Juanita Brent (@Juanita_Brent) March 17, 2019
I love this sign at Lee Mingwei's The Mending Project @moCaCleveland - "The work will be activated soon." Applicable in so many ways.#leemingwei #themendingproject #disslovenotes pic.twitter.com/myka5xrGIU— LaTanya S. Autry (@artstuffmatters) March 17, 2019
We. Had. So. Much. Fun.— moCa Cleveland (@moCaCleveland) March 19, 2019
Thank you to everyone who joined us this weekend to celebrate the opening of our 50th Anniversary exhibition season and our first weekend as a FREE museum! pic.twitter.com/0jnvEDWgVt
Take a flower from Lee Mingwei's artwork The Moving Garden. After you leave the museum, give the flower to someone you've never met before. Lee Mingwei's exhibition You Are Not a Stranger helps visitors find ways to become more connected with the people around us. pic.twitter.com/0d8eR3kvxz— moCa Cleveland (@moCaCleveland) March 21, 2019
More from the Open House...— Kathleen Futey (@KathyMFutey) March 23, 2019
One of the beautiful exhibits at @mocacleveland moCa is Lee Mingwei’s “The Mending Project” has you bring a piece of clothing, sit down with the mender, and as… https://t.co/nxp3f2wMfk
Lee Mingwei's "The Mending Project" (2009) at the #Cleveland @mocacleveland . It's on the top floor, so be sure to look out the windows and down at @uptowncle to take some pics while… https://t.co/h33kZqb47F— Ms. Patty Marvel (@PattyMarvel) March 23, 2019
moCa Cleveland Joins Other NEO Free Art Museums & Galleries
It is great that the Board of Directors and staff leadership of moCa Cleveland (@moCaCleveland) have accomplished their goal of making the museum free and more accessible to the public. I wanted to include here the other Cleveland and Akron area museums and galleries I have visited that offer free admission. They include:
I also want to list the following:
Looking to the Future
While I was exploring the Lee Mingwei: You Are Not a Stranger exhibition, I met moCa Cleveland Development Manager Monica Butscha (@MonicaButscha). She explained to me how the increased interaction represented by this exhibition, and the free admission, were a direct result of the museum's long-term strategic goal of increasing the engagement of the wider public. I look forward to attending moCa Cleveland more in the future due to the open admission. It will be interesting to watch how the museum's OPEN HOUSE initiatives will increase audiences from our Northeast Ohio community.